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Tour solo do Phil!

Segundo a atease, o Phil teria falado com os fãs que alguns sons estão prontos, que voltam a estúdio em maio, e que a experiências solo com outros músicos, trazem idéias novas para a banda,

Comentou ainda, que o álbum novo deve sair somente em 2011.

Alguns videos da experiência solo, do nosso baterista querido!






* videos by Misspearly

"Radiohead drummer Phil Selway is to perform a solo tour of Europe, beginning in Italy on Mar. 27 -- in support of his as-yet-untitled upcoming album release.

The drummer and singer recently penned and sang 'The Ties That Bind Us' and 'The Witching Hour' on
Neil Finn's '7 Worlds Collide' Oxfam fundraiser album 'The Sun Came Out.' He also contributed to other tracks, alongside Johnny Marr, Jeff Tweedy and KT Tunstall.

Another '7 Worlds' contributor, singer/songwriter Lisa Germano has helped out on Selway's solo album, and will perform with him as part of his touring band this spring.

Other guests on Selway's album are Glenn Kotche and Pat Sansone from
Wilco and Sebastian Steinberg of Soul Coughing.

Meanwhile Radiohead announced in January that they are
back in the studio recording album number eight, and the band also debuted a new song when they played a last minute Haiti earthquake appeal benefit concert in Los Angeles last month.

Selway's European tour dates are:

Turin Spazio 211, Italy (Mar. 27)
Florence Sala Vanni, Italy (Mar. 28)
Ferrera Sala Estense, Italy (Mar. 29)
Bologna Covo Club, Italy (Mar. 30)
Rome Circolo Degli Artisti, Italy (Mar. 31)
Milan Tunnel, Italy (Apr. 1)
Barcelona La (2) de Apolom, Spain (Apr. 3)
Valladolid Auditorium, Spain (Apr. 4)
Puerta de Santa Maria Mucho Teatro, Spain (Apr. 5)
Lisbon Aula Magna, Portugal (Apr. 6)
Porto Casa da Musica, Portugal (Apr. 7)
Vigo Museum of Contemporary Art, Spain (Apr. 8)"

Spinner

http://www.spinner.com/2010/02/04/radiohead-phil-selway-european-solo-tour/

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Thom Yorke toca músicas novas em Cambridge

Conforme post no DAS, Thom fez o show em campanha para o Green Party nesse último dia 25, estreando três novos sons, Daily Mail, Mouse Dog Bird e Give up the Ghosts, e ainda a quase não executada I Froze Up, da RH!

Mais detalhes sobre o show e fotos, confiram no site:

http://thomyorkebr.webs.com/

Os sons pra baixar nos links

http://www.mediafire.com/?dyl0jvanozm

http://www.mediafire.com/?nldyddmzmzt

http://www.mediafire.com/?ynjdy3emewt

E as já conhecidas

http://www.mediafire.com/?zyeelwki4r4

http://www.mediafire.com/?dyg4yztgojy

http://www.mediafire.com/?zzmyjw2nr2i

Alguns videos:

https://www.youtube.com/watch?v=g5YD7YYXe9A

https://www.youtube.com/watch?v=MlRozLiTaOM

https://www.youtube.com/watch?v=R0ygy5QcCZI

Mais fotos:

http://www.noizemakesenemies.co.uk/2010/02/in-pictures-thom-yorke-cambridge-corn.html

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Piénsote

¿Por qué he de pensarte?
¿Sólo porque mi mente lo obliga?
Ha de ser una mente nefasta,
porque aunque el sol brille,
siempre hará que los días
me parezcan nublados.
Y se afana de ello,
de distorsionar mis sentidos,
de posar frente a mis ojos
una escala de grises,
en lugar de un arco iris
que dibuje una sonrisa imperecedera.

~ Mabel González
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THOM CAMBRIDGE GREENPARTY

PLAYLIST

The Clock /The Eraser (dedicado a Jonny que está enfermo – “No se preocupen, le gusta estar en cama”)
Weird Fishes/Arpeggi /The Daily Mail/ Pyramid Song/Harrowdown Hill /Lotus Flower /Give up the Ghost
These Are my Twisted Words (“Ese tema se llama Estas son mis retorcidas palabras … las palabras no lo son tanto, pero la parte de guitarra es jodidamente retorcida”)/I Froze Up/Like Spinning Plates/Black Swan
Cymbal Rush/Videotape/Mouse Dog Bird//Airbag./Atoms for peace / 2nd encore this is a song called true love waits. You might have to sing along cos most of the time I forgt the fckng wrds/ show is over. Stanley Donwood was there. Party upstairs.

VIDEOS NEW SONGS !!!!!

http://www.waste-central.com/video/thm-new-song-give-up-the

http://www.waste-central.com/video/thm-new-song-a-pigs-eardaily

http://www.waste-central.com/video/thm-new-song-mouse-dog-bird

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TWENTY-TWO

places i was once
a hotel on the highway. outside of denver co. kind of mission-style inside with warm beige stucco walls and some fountains and everything.
i was there with other people and i can't remember who they were.
we didn't stay long and i can't remember why we were there.
it was east of denver on the highway which was kind of a wasteland of storage rentals and shipping container yards and metal shops. big billboards advertising local radio and car dealerships. electrical wires everywhere and the faint outline of the mountains that lay just a few miles away but remained cloaked in the thick haze of denver industry.
we sat in a bar area with little tables reached through labyrinthine halls, past overgrown potted plants. no servers to be found. we just sat there for a while and moved on.
i remember the whole thing being odd. a weird (nice) hotel in a desolate industrial zone. not even near the airport to justify itself.
it was probably that summer of 91. i lived in denver for a time then.
i thought of all the times as i kid i would sit in the back of the family car on a trip to the mountains. we made a game out of when we could first see the mountains. every year we had to be close and closer to denver before we spotted them. the haze and smog got thick and thicker every year.
i would sit in the back, staring out at the vast industrial park that sat east of denver along 76. past barr lake. staring out at it all, thinking of who lived in this mess, who worked here, why stop if not for gas?

why stop indeed.
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Via - DeadAirSpace...

hey everyone

ok so in April the other band.. that i got together to do the eraser and other stuff u know .. Mauro, Flea, Me, Joey and Nigel is going back out to do some shows in the US.. ending with playing with Coachella. we had too much fun to just leave it there...

it has been decided that we call ourselves Atoms For Peace. hope you like the name.. it seemed bleedin' obvious.

these are the shows & Flying Lotus is opening for us -
New York Roseland Ballroom 5th & 6th
Boston Citi Wang Theatre 8th
Chicago Aragon Ballroom 10th & 11th
Oakland Fox Theatre 14th & 15th
Santa Barbara Bowl 17th

for further details follow this link: http://www.waste.uk.com/RHInfo.html

all warmth

Thom



Good times.
-SSA
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" O que tentamos agora é fazer arte sem medo"

"Os editores da Rolling Stone escolheram oito estrelas - de Bruce e Beyoncé com Radiohead e U2 - que não só fizeram a melhor música, mas também conduziram a maneira como artistas da década de nossa nova edição. Aqui é mais de nossa conversa com Ed O'Brien do Radiohead

Como foi o fim da primeira década do século 21 para você?

Ver Obama eleito foi um grande negócio para nós [na Inglaterra]. A maioria das pessoas aqui - está se sentindo decepcionada. Estamos confrontados com o fracasso político grande em tantas frentes. No entanto, este partido, do Trabalho, permanece no poder, e não parece haver qualquer alternativa. Nós não temos um sistema político onde um rapaz. . . nosso primeiro-ministro tem de vir através das fileiras de seu partido.

Você não tem dark horses?

Não. E precisamos dele. Ironicamente, costumávamos rir de americanos: "Eles elegeram um um astro de cinena de segunda orderm [Ronald Reagan] para a Casa Branca." Mas existem dois lados dessa moeda. Você também recebe Obama. Eu parei de assistir ao noticiário, parei de ler os jornais. Porque eu fico muito deprimido. Eu sinto que há mais e mais pessoas o mesmo sentimento. Estou à procura de liderança inspirada - e não há conclusões. Nada realmente mudou.

Você se sente mais ou menos capacitado do quer era em 2000 - em termos de uma preocupação musical, como uma banda tentando fazer arte em um mundo estranho?


Em um nível mais pessoal, se você voltar nove, 10 anos, você achará que os eventos externos durante o caminho tinham mais influência. Guerra iminente - coisas que nos afetaram muito mais. Agora, me sinto mais habilitado, que estas coisas não podem criar o céu ou o inferno dentro de mim.

Em termos de banda, nos sentimos maneira mais competentes com a arte e com que estamos fazendo. Temos ensaiado nas últimas quatro semanas, para esta nova gravação. E estamos em um lugar muito diferente, um lugar muito novo. Eu não sei se isso é relevante, mas, enho conversado comPhilip [Selway, baterista], há três dias sobre isso. Nós estávamos dizendo, "o que é diferente?" E uma das coisas é que fazemos as coisas sem medo. Muito por de onde viemos - a nossa educação, nossa educação - manifesta-se na sombra do medo. Eu amo esse título do álbum Talking Heads "Fear fo the Music" Houve muito disso.E em certo sentido, eu não acho que isso é de todo mal. Manteve-nos com os pés no chão. Manteve-nos a tentando procurar novas áreas artisticamente

O problema é que, quando você fica mais velho, o medo já não é um grande motivador. Se você tem medo, você não pode relaxar. [O álbum de 2007] In Rainbows definitivamente aponta para isso. A forma como o álbum soa realmente vai contra a natureza desses dois anos, o período de gestação. O álbum foi baseado num período de medo. Mas o álbum não saiu dessa forma. E certamente, os shows depois dele,sugeriram uma maneira diferente de ser. O que estamos tentando fazer agora é fazer arte sem medo. Você relaxado há mais alegria em fazer."

Rolling Stone (matéria original)

http://www.rollingstone.com/news/story/31460731/the_decade_in_radiohead_ed_obrien_on_kid_a_to_in_rainbows

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Freedom??

I sometimes think that the human being is a living being less free forall. And that our lack of freedom is caused by our presumedintelligence.
Why I say that we are not free? Well, because frombirth we belong to a family, country and religion. Then we belong to awife/husband, to a certain job, to a certain political position and acertian economical status, but foremost: we belong to a society thatnever stops to criticize us.
What we criticize? lots of things butmostly we criticize people's attemps of freedom; anything that isdifferent from what we normally do, we talk about it.
I think themoment of greatest human freedom is death, as we leave this world wherepeople imprisons us every step we take .
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Be careful what you wish for...

As I was changing the look of my page yesterday and enjoying the snowy look I had given it I wished that it was snowing instead of raining.
The weather forecast is now for snow and as I look out of my window - yes it is snowing.
Now.... hmmmm what shall I wish for now?

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El geNiO de La muLTiTud - CharLes BukOwsKi

En esTE casO pOsteO Un poEma de mi ciNicO favoRito...
Su vErdaD a tRAvez de su PLuma nos haCe reaCCioNar sieMpre....
Q Lo disFruten
wisH You a gLoriOUS daY

EL GENIO DE LA MULTITUD

Hay suficiente traición y odio,
violencia.
Necedad en el ser humano
corriente
como para abastecer cualquier ejercito o cualquier jornada.
Y los mejores asesinos son aquellos
que predican en su contra.
Y los que mejor odian son aquellos
que predican amor.
Y los que mejor luchan en la guerra
son -al final- aquellos que
predican
paz.
Aquellos que hablan de Dios.
Necesitan a Dios
Aquellos que predican paz
No tienen paz.
Aquellos que predican amor
No tienen amor.
Cuidado con los predicadores
cuidado con los que saben.
Cuidado con
Aquellos que
Están siempre
Leyendo
Libros.
Cuidado con aquellos que detestan
la pobreza o están orgullosos de ella.
Cuidado con aquellos de alabanza rápida
pues necesitan que se les alabe a cambio.
Cuidado con aquellos que censuran con rapidez:
tienen miedo de lo que
no conocen.
Cuidado con aquellos que buscan constantes
multitudes; no son nada
solos.
Cuidado con
El hombre corriente
Con la mujer corriente
Cuidado con su amor.
Su amor es corriente, busca
lo corriente.
Pero es un genio al odiar
es lo suficientemente genial
al odiar como para matarte, como para matar
a cualquiera.
Al no querer la soledad
al no entender la soledad
intentarán destruir
cualquier cosa
que difiera
de lo suyo.
Al no ser capaces
de crear arte
no entenderán
el arte.
Considerarán su fracaso
como creadores
sólo como un fracaso
del mundo.
Al no ser capaces de amar plenamente
creerán que tu amor es
incompleto
y entonces te
odiarán.
Y su odio será perfecto
como un diamante resplandeciente
como una navaja
como una montaña
como un tigre
como cicuta
Su mejor
ARTE.

n1361255214_214726_9324.jpg

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my new ep

b. hasemeyer

everyone wakes up and saves the world

coming to a local arts shop near you soon

and performing in asheville NC by may probably

eight good songs

1.intheflowers (animalcollective)

2.aratsnest(thomyorke)

3.outofthis

4.teenager

5.reckoner(radiohead)

6.gougeaway(pixies)

7.yoshimibattlesthepinkrobots(flaminglips)

8.goodrobot

five covers

three originals

eight dollar ep availible for FREE on my blog in the next few days

official release march 3

anyone with any record labels on their sleeves are advised to contact me in the next few days

thank you all for more than you know

--B. Hasemeyer

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Sunday Free Noodle Week 2

Well its week 2 of the Sunday Free Noodle and this week’s is a bit good. Its a remix of Dolls House by the mighty @pseudoambient (Gaetano Fontanazza)- Italian ambient genius. Its called the - Its Working Right Pseudo Remix. The fact that that he put this Remix together before I’d even posted the stems is even more impressive. I’m really pleased with this one and I think hes done a blinding job. I really enjoyed hearing the track and it does feature a “vocal” by me. Top work. Please let me know what you think.



Powered by Podbean.com
Subscribe to my podcast feed here and get the Sunday Free Noodle every week: subscribe_itunes_a

I should be posting the full stems of my album soon - still waiting on Kev from Pinna at the moment. Really looking forward to hearing what people do with the remixes.

About The Sunday Free Noodle

The Sunday Free Noodle project is a free MP3 ever week - remixes, collaborations, live stuff, spoken word stuff and other odd things - for the next year. 52 MP3’s (thats alot). I think it will be a challenge to keep this going and I’m really looking forward to doing it - please subscribe to the podcast feed on itunes to get it free every week and tell me what you think(yes you can say if you think if its crap). I hope you enjoy it.

This project has only really come about because i have injured my back and have had a chance to go through my hard drives whilst lying onthe floor with the laptop on my chest. Odd how things happen.

I really it want to be a collaborative process. Let me know - if you are aremixer, cellist, vocalist, percussionist, film maker,trumpet player orvisual artist or anything else let me know(although I draw the line atjuggling) . Perhaps i could send you some stuff(loops and noodles) toadd something to?

Speak soon


Matt
Matt Stevenswww.mattstevensguitar.commattstevensguitar@btinternet.com
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The singing ringing trees

After I had arrived in Scotland last week the first thing I did before even unpacking was going for a walk through woods and hills and on a small glade in the forest I came upon this:

These trees are not in bloom, their radiance emanates from melting ice, water drops glittering in blazing late winter sunlight. It was one of these moments that seem to last forever because you know they will be over soon.

Then I became concerned that, come night and frost, the trees buds and little branches might freeze to death under the water, so I started shaking the trees to get the water off. Soft droplets on my head and face and all around me the most beautiful sound I have heard in a while.

Showed the picture to a few friends last night and told the story, to which one of them replied: 'You do become a little weird when you are up there, don't you?' Yes, that may perhaps seem so.

I, however, think that I am a little weird when I'm not up there.

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http://www.waste-central.com/video/bjork-live-bachelorette

http://http://www.waste-central.com/video/alexander-mcqueen-spring-1

http://www.waste-central.com/video/alexander-mcqueen-spring-2

http://www.waste-central.com/video/alexander-mcqueen-spring

http://www.waste-central.com/video/kate-moss-for-alexander

www.waste-central.com/video/deconstruction-by-aexander

News travels faster than light today, and the emails and texts about Alexander McQueen's death have already traveled around the globe, swifter even than the winged creatures that flitted in and out of his collections. I didn't know him - I was never one of those who could refer to him by his real name, Lee; but I knew the stories about him, and I was lucky enough to have seen some of his astonishing catwalk shows. They were sometimes terrifying, sometimes absurd; menacing, as well as beautiful; marvelously crafted, even when the models looked as if they had been unleashed from a gothic Bedlam. McQueen always made me think hard about what fashion might mean - about its darkness and misogynies, as well as its flights of creativity and delight. His imagination was macabre as an Edgar Allen Poe tale; his shows punctuated by split-seconds straight out of a nightmare, stalked by figures whose faces had smeared red lips and hollowed black eyes, wearing clothes that could be cages, teetering on shoes that looked like instruments of torture or revenge.

And yet when I think of the occasions that I visited his studio in London, I remember a workroom filled with sunlight, where a wedding gown was being sewn for a laughing girl, and dresses were crafted out of feathers, light as angel wings. In those moments, he seemed to be possessed of an instinct for the truly light-hearted; a means to make good dreams come true.

Fashion is filled with tortured creatures - designers and muses, models and customers - yet every so often, it soars to new heights. Alexander McQueen was one of its great masters - adept at its manipulation, dedicated to its artistry, leading it forward, yet also dragged down by it. In another age, his story would have found its place in the narratives of F.Scott Fitzgerald - an artist who made his fortune in a roaring decade; a boy who danced all night amidst the ugly frenzy of parties where women fluttered like butterflies, and then fell lifeless to the ground, where other men were floored by greed or voracious ego, and too many people drank and took drugs until they were deadened to the pale sunlight of a rising dawn.

If McQueen was living in a place inhabited by ghosts and lost souls, some of them shrouded in veils of disappointment or ill-will, then perhaps choosing death seemed to be a kind of freedom; a journey away from the dark corners of dread, towards something unknowable, unimaginable, untainted and as yet untouched.

Who knows; not I... nor any of us; and out of this uncertainty, it is possible he has found (or fashioned) an escape, slipping away so that he can never fall from grace, eluding the grasp of the beautiful and the damned. That's how it might read in a story, anyway; although the truth - the untold damage of a life undone - will always be remade in its retelling.

///////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////

El diseñador británico Alexander McQueen, de 40 años, ha sido hallado muerto esta mañana en su domicilio. Se desconocen las circunstancias exactas del fallecimiento, aunque el rotativo británico que ha dado la noticia, el Daily Mail, apunta al suicidio. El modisto, visionario y obsesivo, realizó diseños que supusieron un revulsivo en el mundo de la moda. Su último desfile, La Atlantis de Platón, fue todo un alarde de osadía tecnológica y experimentación formal

Ese diario cita mensajes del diseñador en su cuenta de Twitter (un sistema de mensajería pública) en los que muestra su pesar por la muerte de su madre, ocurrida recientemente. La cuenta de McQueen en Twitter ha sido deshabilitada. "Tengo que decir a mis seguidores que mi madre ha fallecido ayer. Si ella no me hubiera tenido a mí vosotros tampoco me hubierais tenido. DEP [Descansa En Paz] mamá", escribió el diseñador.

La oveja 'rosa' de la familia

En un comunicado publicado por su compañía, en nombre de la familia del diseñador, se confirma que ha sido hallado muerto. "En este punto es inapropiado comentar esta trágica noticia. Baste decir que estamos destrozados y compartimos la sensación de shock y de tristeza con su familia", señala la nota. La empresa de McQueen añade que la familia del diseñador ha pedido a los medios de comunicación respeto a la intimidad ante esta "terrible" noticia.

Sucedió a John Galliano en 1996 como diseñador de Givenchy. Junto a Galliano y Stella McCartney, formaba parte de una generación revolucionaria de diseñadores, formados en la prestigiosa escuela Saint Martins. En la actualidad la casa de moda Alexander McQueen pertenece al grupo Gucci.

McQueen nació el 17 de marzo de 1969 en Londres. Era el más joven de seis hermanos. Dejó el colegio a los 16 años y logró una plaza de aprendiz en los reputados sastres de Savile Row, Anderson y Shephard y, posteriormente, en Gieves y Hawkes. Nombrado Diseñador Británico del Año, se tituló en el prestigioso Centra Saint Martins College of Art and Design. Abiertamente gay, McQueen se definía como "la oveja rosa" de la familia. Se casó con el cineasta George Forsyth en 2000.

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where?

I don't feel like me. Somethings changed and I'm not sure I like it. It's a good something, but, I think I can honestly say I felt ..... different before this happened, before I was so, happy. I act like a retard when I'm happy like this. It's the kind of happy that can be bad. If there is one. I dunno, I'm 4am rambling and no one reads this shit cept... Kelly (hi kelly). No, I'm not talking about you. However yeah, you do make me happy :). haha.


ANYYYYYWAY

I feel... far away. I think I just have to keep verbally reconnecting myself in my brain to make sure I'm not losing myself anywhere. I don't want that happening. I'd rather be crazy me than... boring happy boring yawn yawn stupid retard me. This doesn't make any sense, of course, I never make any sense other than in my own head.... (sigh) Oh big exasperated over dramatic sigh about nothing.
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In it.

In these land
one river becomes two ways.
As if you had to put your cards away.
I`ll miss nobody here.
All who cares about me are standing now
On a skyscraper with me.
don`t be afraid,they say.
Here is a tail, they say.
I had to jump.
I don`t know
where I fall into.
And how I`ll find myself
where I really need.

Looking in my arms -
they are changing.
White shirt-sleeve becomes
grey, then black ,then dissapear.
Now I am not shure who wants
to jump.
Not shure
In which field I had to sow,
In whish field I had to play
And which faces.
And who will do that,anyway
Living in my body.

Should I stake on?
Should I gather in the harvest?
If there are any rules here?


In it only low clouds
In it only long shades
In it everything goes dark.

Ankin
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TWENTY-ONE

I had my hopes of how I would be
after living in exile, after closing your eyes to me
I even wrote scenes where I re-emerged boldly
and bearded alive with eskimo eyes
new baby on my back
but I didn't count the fact
that I have ghosts in my mind
stowaway great ghosts of my life
great ghosts of old wives
and they're howling
so I spent my wilderness time
rolling on the ground
pulling my hair
wrestling them off
yelling at no one
punching snow
I gathered ghosts and I gave them my lecture
bid them away
I pleaded and cried

there's no room in my life for you or your howling

let me undo these ropes
and go on living without you
not just change where I live
go on get, i said

I had my hopes of how I would be
after sending them off
after getting set free
but there's no such thing as living
without their prowling
as you can see, having descended the hill
I still look like me, I still wallow like Phil
and forever will

I'm teeming with ghosts
and I'm still whining for wives, unknitting my brow
but now I've surrendered
in fact i've joined in
you can hear us howling


Phil Elverum

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Cultural Diversity - the first attempt

Let's talk about it for a change, shall we?



Difference and diferent always caught my attention. Actually, excentric!


The whole debate on the subject of cultural diversity is that the economic model, modern society has adopted, - some say capitalism, other consumism, others simply follow along - is a predatory obliterating machine that doesn´t care about traditions, rituals, costums, symbolism, unless "it" can profit from it.


Well, I would like to make some observations about this stament. i know I exagerated and it came out a bit poetic but it does bring about some of the most relevant questions on the subject, in my opinion.


1. Globalization and Homogenization


First of all, it is very true that the economy is the jugular vain of our society, it has most of our attention and it tends to lead us to competiviness and anthropofagism*. Money, property, credit, wealth. I mean, at this point I'm talking about cultural industry and mass production not only from the point of view of the idolizing way of life of the rich and famous and trends, fashions, labels and so on and so forth. I'm also talking about what these "dreams" or "idolized life styles" stand for as a mean of production (understanding product as a good or service, doesn´t matter which). I'm talking about accessing your bank account from any part of the world and having your meal prepared in the fastest most efficient way, costumizing your whatever to suit your own needs. It's all so great, but wait a minute! What does that actually mean?
Well, let´s start with banks because we have become so good with money it deseves a paragraph at least.Here we start to talk about something that people normally don´t talk about, it is the homogenization of means of production and processes. High speed technology provided the world with the fastest most efficient system to exchange and intercommunicate. But in order to do this, of course, the system has to be homogeneous or unified, because we need to CONTROL AND ACCOUNT everything that goes on. ORDER PEOPLE ORDER, WE NEED ORDER... and how are we gonna do that if everybody has different system, different idea, different method? No, no no.. there has to be a system that interacts with everything, that is efficient, that speaks our language (first the language of those who got if first, than the others), it has to come with a manual and everybody has to follow the instructions for it to work out right.

"Globalization" started all this, some would say. Of course, globalization has as many meanings as cultural diversity, that is to say none or so many it confuses most people. So let´s just understand globalization as the interaction amongst nations and the uprising of international organisms and enterprises (transnational, governmental or non-governmental). Globalization started out with finance and economics because, let´s face it, the main source of interactiviness amongst nations and peoples is based on commercial exchange. Or exchange of some sort. Finance was only the begining of what other sectors would later apply as an strategy to widen their clientele. So the "technology" was applied and today we have food,
clothes, entertainment, cars, eletronic devices, softwares.. EVERYTHING ORGANIZED and FAST and SIMPLE. Is it?
Well, the accounting, warehouse, managerial, marketing, auditing and financing softwares and strategies surely are, especially if it is an international or multinational organization. We "modern" people like order and we seek information. under these two paradigms we develop our systems and ways of lives. Whoever can deliver the fastest and the most accurately, that is the one who is modern, who´s trendy, an outburst of innovation.
Now we're getting close to my second point which is individualization.

2. Global Individualization

Yes, yes, yes, Maurice! Because the world is filled with individuals. Individuals who want so many different things and most of all they want to be different and unique, and they want to fit in, and they want to be recognized, and they want equality, and they want what you want and I want and everybody wants and at the same time not so much. Liberty, JUSTICE, EQUALITY, TRANQUILITY, LOVE, BLAAAAAAAAAAAAHHHHH!!

What a load of crap, you say! Yes, it is, indeed. the question is why is that? So, here we are living in this world that suddenly began to shrink. It is so global that you can get in touch with people and exchange things in a real time basis. Internet is genious, telephone, telegrams.. Wow, and it allows us to have whatever we want depending on how much we're willing to spend, of course. Then, services and products that were designed for an specific crowd gained a new and wider crowd, the global crowd. Then again, whoever got it first, whoever register the label first, the idea, the genious catch is the winner of the game and this luckY one is going to conquer the world, it doesn´t matter if it is a device, a software, clothes, an exquisit delicacy, a song or a trend.

With the right propaganda, everybody from Nepal to Marrakesh is gonna feel it, they are gonna love it, they´re gonna buy it. Yes, and you, my brother, are going to profit. The greatest product of our time, in my opinion, is info. You got INFO, it is PRECISE, it is DIVERSE, it has many SOURCES and you got it FAST, it is ACCURATE, easy to UNDERSTAND. Is it cheap? for free? That is all you need to get the attention of many many people around this microspic cosmic grain of dust we like to call planet earth. Yes, give me what I want the way I want and in the size I want. Don´t give more or less, just enough to satisfy my request. Also give me storage space and high speed access, broad band connection so I won´t have to wait, to worry, to burst my brains out in order to get it.

is that what people want? I don´t think so. No, I don´t, my dear. Actually, what I think is that we´re so different that is impossible to make a single product that will interest us all and the only reason that we adopt most of the "systems" we use is because WE HAVE NOT COME UP WITH IT FIRST AND whoever did is more powerful and has more money and this lucky marvelous person/company won´t help or deal with us unless we adopt what they so cleverly developed. This whole modern paradigm is actually a monopoly paradigm. Not many enterprises and enterprenuers have enough influence to impose its "system"**.

A silly example of these kind of behaviour relates to eletronic devices. for many years most of the eletronic devices human beings could produce on this planet were not translate to not even half of the languages we speak and I'm not talking about computers or aircrafts, I'm talking about a sound system, a blender, vaccum cleaner. If you're smart enough, you've already guessed that these devices, softwares, high tech whatever were not designed for the whole world. So, this world filled with individuals has many products and services designed for some of them and advertised, sometimes provided, to a small part of them and sell out as STANDART to all of us. From haircust to cellphones, softwares and way of life, we´re fed up with all what we want. All individuals have the chance to choose, not all of them can choose as they want, BUT THEY HAVE THE RIGHT. And thisis bliss!

But, then, you ask me: I don´t understand. What's that to do with cultural diversity? I'll say, well, that is going to be my next and last point.

3. Cultural diversity - diverse culture

I feel I haven't made the global individualization clear so before talking about cultural diversity let's talk about individuals and their means. Every single individual that lives in this world is subject at some point of its existence to interaction with other beings. In this interaction they realize they´re different somehow from each other at the same time they have similar needs. so they are not so different, at all. of course, most of us, have encountered several different individuals and still does every single day. We realize we have some things in commum and others not so much. Everybody has clothes, but we all look different and wear them differently. Also, most of us have bank accounts and use their systems, but that doesn´t mean we´re all the same. It just means that in some point we all combined and pursue the same things and that´s why there is the global individualization.
Nowadays is possible to get something that is so especific for you that everybody wants one or has one. Most people have a cellphone and a cellphone serves a purpose, we might use it for the same purposes and have the same brand the same services but mine is pink and yours is plain black.
Nevertheless we all have it. But what does that has to do with cultural diversity again? Well, I guess I couldn´t really explain what I meant with global individualization but i'm gonna jump into the cultural diversity paradigm before you give up reading my ideas. Diversity is by nature a characteristic of a human being, because we have our own specific way of interacting with the world as a whole. cultural diversity is how we behave differently from each other. We all eat potatoes but we all have our own speacial way to plant it, cook it, eat it, trash it. It´s our expression as humans that signify our culture and most of us pertain to a certain group and sometimes we really want to fit in, because we are human beings and these beings live in packs we call it: family or community, cities, nations, societies. It doesn´t matter how you call it, these packs are the places where our culture condense and sometimes modify. And it is in this environments that we affirm our values, rituals, traditions, costums. But in a globalized world that is a very difficult thing to do, because we´re in touch with so many different references and sometimes they´re so appealing that we feel compelled to like it, to want it. So, comparisions are made and we start thinking what is best for us and what is good or bad or satisfying and sometimes we come to realize what we have is shitty and what the people on the shiny LCD screen in the middle of the department store windowshop have is much better, because they´re so happy and clean and white and beautiful. I should have that in navy blue!
Well, that is very sad, isn´t it? I mean, we come to realize our poor existence and suddenly we know that is not how is supposed to be! it should have been much better and I deserve this like everybody else. and we claim for equality, liberty, justice, wealth. And this is all good. However, what about the store we were looking at? was that a national store or was it a multinational? the LCD Screen we were gazing at was made by whom? the view it was showing , was it really real or were those people FACKING IT? WHAT??? WAS IT A LIE??? DOES IT MATTER TO YOU?

Yes, yes, yes Maurice. It was a bit of lie, actually, a propaganda.

Why am I talking about that? for the last time, I'm gonna try to answer that question and I hope I'll succeed this time. It is because we, human beings, have many dreams and ideals, but few, very few good systems. Our money&info driven society has had many ideals but few good ideas, and those ideas that worked are the ones that prevails because nobody came up with something better; and, if they have, Well, where are they? Maybe they got swallowed by the brain monopoly market of good ideas or maybe they never got the chance to put it in the market at all. That is because we fear the new, but we love innovation. Because innovation comes with a brand, a good brand, a brand that has money to sell its propaganda,a brand that Angelina Jolie uses, Paris Hilton and the Hanson's. But the good idea, new ideas maybe developed by a John Doe, an intelligent nobody or clever somebody that nobody recalls the name and, truly, who wants to know?

I DO! I do, yes, I do. Because, what has been proven many times over and over again is that individuals rather have what everybody has and it´s the best in the market, then give a try to some good idea. In this rollercoaster appealing consuming instintic many traditions and costumized methods of producing and processing things have been replaced and obliterated by innovating high tech speed systems. it has been crushed for being old-fashing and out of the market. did i made myself clear?

other horrible things happened together with this oblitareting systems like the disappearance of important rituals and cultures old traditional knowledge systems, but for me, the worst homogenization process ocurrs in the intellingentia department, in the development of intelligent ideas and new procedures. Speacilly because societies are bound to adopt and legitimize the well stablished and tested idea of that somebody full of money that responds by a brand or a group of brands. the monopoly of information has made us homogenized. or maybe we´re just happy to adopted something we know we won´t be responsible for updating and renewing it. We like CONFORTABLE and it´s so confortable to just accept something and not worring about it, isn´t it?

tell me, was that enough said?

not really right, ok.. let´s just say this is the first attempt. Next time 'll try to bring more concise ideas of how cultural diversity has been swept away of our society and replaced by a innovative intelligent method or system.

If we have a single tool or system that can be costumizes does that mean we´re becoming singular or plural? Which way are we going? What do you feel when I say these things?

* this is a term used by many reknowed brazilian modernists artists and it meant the obliteration of culture, as if we renegated our own traditions and adopted other in an anthropofagic act. Mário de Andrade, Oswald de Andrade, Anita Malfatti, Heitor Villa-Lobos, Tarsila do Amara are some of my favorit brazilian modernist artists, their work consisted in finding the brazilianity and turning away from the foreign european reverence.
** I'm using system too much in the text. So in order to clarify the use of this word, I would like to stress that in this specific text the word "system" refers to a method, estructure, strategy, software of device used with the intention to organize, control and manage an activity that can be commercial or social or spacial oriented. According to www.dictionary.com: " any formulated, regular, or special method or plan of procedure"
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